UW Privacy Office

January 27, 2020

Study: Mature privacy programs experience higher ROI

Source: International Association of Privacy Professionals (IAPP), January 27, 2020

Study: Mature privacy programs experience higher ROI 

Respondents were asked to provide the size of their total annual privacy spend and estimate the financial benefits their investments have had on six categories: reducing sales delays, mitigating losses from data breaches, enabling agility and innovation, making the company attractive to investors, building loyalty and trust with customers, and achieving operational efficiency from data controls.

Based on the responses it received, Cisco found for every $1 an organization spends, they receive a $2.70 return on investment.